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Now more than ever before, consumers care about their health and longevity. They are seeking out products that promise to improve their quality of life, help them achieve their health goals, and make them better versions of themselves.

Aside from the formulation of nutraceutical products themselves, nutraceutical packaging heavily influences consumer buying habits. Use these packaging tips to make sure your company’s nutraceuticals go flying off the shelves. 

What Are Nutraceuticals?

Nutraceuticals are products derived from food sources, but with extra health benefits beyond the basic nutritional value of food. The word blends “nutrients” with “pharmaceuticals” to imply that the right foods can be used to promote general well-being, control unwanted symptoms, and prevent disease. (more…)

Case packing is a critical, yet underappreciated component of product manufacturing and transport. Without a reliable cartoning system, your packages and products become vulnerable to damage and loss. Just as bad, your brand name loses credibility with customers.

Econocorp’s Wrap Around Spartan Case Packer offers a compact solution for wrap-around carton, case, and tray packaging. 

Sanitary Construction

The Wrap Around Spartan Case Packer is constructed of heavy duty, welded stainless steel. This sanitary construction is safe and effective when handling food products, medical products, and other sensitive items.  (more…)

Most of the attention given to medical first aid supplies focuses on the purpose of the product, but the packaging used to transport those first aid supplies shouldn’t be ignored. It’s critical to keep medical supplies sterilized, protected, and in the right conditions throughout the packaging, transporting, and storage processes. 

These are a few of the best uses for trayforming for medical first aid supplies. Econo Corp diligently implements the most efficient and reliable trayforming techniques to ensure that all medical supplies arrive at their destination in prime condition.  (more…)

Snacks and cereals are mainstays in American households, so it goes without saying that these industries are extremely competitive. New products hit store shelves regularly, so existing brands need professional packaging solutions to stand out and stand their ground. 

This is why it’s so important to use the best and most efficient case packaging machines. Whether you manufacture granola, applesauce, or chips, you need machines to create and seal cases with less waste and increased output.  (more…)

Protective packaging is a big concern for any pharmaceutical, skincare, food, or beverage company. You need to make sure that your products are tamper resistant and tamper evident, so that people can know that they can safely consume your product. Protective packaging can vary greatly depending on the type of…

If you are a new or growing manufacturer, one of your biggest challenges as your business grows will be your case packing practices and equipment. While you may be able to start out with very little equipment and basic practices, these methods will not be sufficient as your business gains…

Anytime you choose someone to partner with for the success of your business, you probably wonder if they are trustworthy. No matter what a business partner is providing for you, you need to know that the information you are being given is accurate. You also need to know that you are not being bamboozled out of extra money that isn’t necessary. 

Your packaging partner should be beyond trustworthy—they should be a true partner invested in your success. So what makes a trustworthy partner? Here are some tips. (more…)

The coronavirus pandemic has affected everyone in the country in one way or another. Many businesses are closing or operating at a decreased capacity while stay-at-home orders are extended across the country. We know that some of our customers provide essential products, such as foods and beverages. As such, you…

Often the biggest challenge of any small business is trying to take a share of the market away from the big-box stores and big brands. It can be very frustrating to have a great product that no one knows exists. For many small beverage companies, advertising and marketing budgets are next to nothing. They can’t afford to compete with the advertisements and media of the big brands. Thankfully, there’s a way to take a share of the market without a big budget—guerilla marketing.

Guerilla marketing was all the rage from about the mid-90s until around the mid-2000s. As more and more companies moved to the internet, these practices have largely gone to the wayside. However, guerilla marketing practices can really help you get a share of your local market.  (more…)